As always, I was waiting for Chloé new campaign more than for any other. As always, I love it. With natural, sun-kissed faces of Céline Bouly, Ari Westphal, Antonina Petkovic and Ilvie Wittek, it’ s really fresh and beautiful as whole spring-summer 2016 collection. I’m sure it will be a great inspiration for many girls in the upcoming season.
Clare Waight Keller, Chloé Creative Director says about it:
“This campaign is very exciting for me because I really wanted to create a new energy for Chloé this season. Theo is a photographer I have worked with several times before and I really appreciate his youthful eye and spontaneity behind the lens. I also wanted to bring new faces to Chloé as they represent a more adventurous, free-spirited, impulsive side of the Chloé girl.”